Websites, stores and search, handled by one specialist
WordPress development, WooCommerce and SEO are the core of the work. Maintenance, custom tools and paid ads are there when the site needs them. Every project starts with a written scope and a fixed price.
What’s Included
Six services, each scoped to a result.
Website Design & Development
Custom WordPress builds designed around your funnel, not a stock template. Figma or PSD to a pixel-accurate, fast front end your team can edit without a developer.
- Custom design in Figma
- Figma / PSD to WordPress
- Editable blocks for your team
- Speed & Core Web Vitals
- On-page SEO foundations
- Analytics & tracking
Ecommerce / WooCommerce Development
Stores built to sell: clean product architecture, payment and shipping integrations, and a checkout tuned to reduce abandonment.
- Product & category structure
- Payment gateway setup
- Shipping & tax rules
- Checkout optimisation
- Store migration
- Product feeds
SEO & Organic Marketing
Technical, on-page, off-page, local and ecommerce SEO, delivered as a prioritised roadmap with monthly reporting against keywords that bring buyers.
- Technical audit & fixes
- Keyword map
- On-page optimisation
- Local SEO
- Ecommerce SEO
- Monthly reporting
Custom Web Apps
Portals, dashboards and booking or quoting tools built on WordPress or a custom stack, connected to the APIs you already use.
- Client portals
- Dashboards
- Booking & quoting tools
- API integrations
- Custom plugins
- User roles & logins
Maintenance & Support
Monthly care covering updates, backups, security monitoring, speed checks and small content changes.
- Core & plugin updates
- Daily backups
- Security monitoring
- Uptime checks
- Speed checks
- Small content changes
Google & Facebook Ads
Search and social campaigns set up with proper conversion tracking and landing pages that match the ad.
- Google Search ads
- Facebook & Instagram ads
- Conversion tracking
- Matching landing pages
- Audience targeting
- Monthly reporting
Smaller jobs, same standard
Fixes and focused work, quoted up front and delivered on a fixed date.
- Website redesign
- Theme & plugin customization
- Speed optimization
- WordPress bug fixing
- Website migration
- Figma / PSD to WordPress
- Technical & on-page SEO
- Local & ecommerce SEO
- API integration
Process
A process you can plan a launch around.
Five stages, each with something you can review. Written scope and fixed price before the build starts, weekly demos while it runs, and support after go-live.
Discovery
Goals, buyers, competitors and a technical audit of what exists today. You get a written scope and a fixed price.
Strategy & design
Sitemap, keyword map and page designs in Figma, reviewed before a single line of code is written.
Build
Development on a staging server with weekly demos, so you see progress rather than waiting for a reveal.
Optimise & launch
Speed, accessibility, on-page SEO, analytics and redirects checked, then a monitored go-live.
Grow & support
30 days of support included, then optional monthly SEO, ads and maintenance with clear reporting.
Related Work
Recent sites, live and working.
WordPress · CPG consultancy · USA
Helmsman Group
A site built around two kinds of client: established brands and early founders.
Web Design · Food & hospitality · USA
Culinary Digital
A photo-first front door for a foodservice technology company.
E-commerce · Custom apparel · Dallas, TX
Dallas Shirt Printing
An online store that makes a wide apparel range easy to browse and quote.
Client Feedback
What clients say after the site goes live.
Most of my work comes from referrals and repeat clients. Here is what they say about the builds, the ranking work and what it was like to run a project with me.
“Saidul understood how we actually sell before touching the design. The new WordPress site loads in the green on Core Web Vitals and enquiries doubled in the first quarter.”*
Sarah WhitfieldMarketing Lead, services business“He replaced a bloated theme with a lean WooCommerce build and restructured our catalogue. Checkout is two steps now and the store has run without an incident since launch.”*
Daniel BrookeEcommerce Director, UK retail“We hand over Figma files and get back a clean, documented WordPress build on the date he quoted. Under NDA, in our tools, our branding — our clients never know we outsourced it.”*
Elena FischerCreative Director, EU agency“The technical cleanup and keyword mapping moved us from page four to the top three for the terms that bring enquiries. His reporting explains the reasoning, not just the numbers.”*
Marcus HaleFounder, USAQuestions & Answers
Everything worth asking before we start.
Anything not covered here, ask directly — replies within one business day.
Ask a QuestionDiscovery comes first: your goals, your buyers, your competitors and a technical audit of the current site. You get a written scope and a fixed price before anything is built. Then sitemap, keyword map and design in Figma, development on a staging server with weekly demos, and a monitored go-live once speed, SEO and analytics checks pass.
A focused business site runs 3 to 4 weeks; a WooCommerce store 5 to 8, depending on catalogue size and content readiness. Speed and conversion improvements show up in the first month. SEO is slower by nature: expect early ranking movement around month two or three, and meaningful traffic gains from month four onward.
Often that is the better option, and I will say so if it is. I audit what you have, then recommend either targeted fixes to the weak areas or a full rebuild, with the reason and the cost for each path. You decide with the numbers in front of you.
Every project includes 30 days of post-launch support. After that, most clients move to a monthly care plan covering updates, backups, security monitoring, speed checks and small content changes. Larger features are quoted separately, and your site is built so adding them later does not mean starting over.
Yes. Technical audits, on-page optimisation, local SEO and ecommerce SEO are all available independently. You get a prioritised roadmap rather than a vague retainer, and monthly reporting against the keywords that actually bring enquiries.
Both. Most of my work is with businesses in the US, UK and EU, with daily overlap with European hours and US mornings, and all communication in English. For agencies I work white-label: under NDA, inside your project tools, delivering under your brand.
Available for new projects
Tell me what the site needs to do. I’ll tell you how I’d build it.
A 30-minute call, no pitch deck. You leave with an honest read on your current site and a rough scope, whether or not we work together.